who was the number one sportswear seller

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In the highly competitive world of sportswear, the question on many people's minds is who was the number one gymwear seller in 2020? This article will explore the top sportswear brands and analyze their performance in the global market.

1. Introduction

has grown in popularity over the years, not just for athletes but for anyone seeking comfort, functionality and style in their fashion choices. From running shoes to yoga pants, sportswear has evolved to become a fashion staple, with top athletes and celebrities endorsing leading brands.

2. Nike

It's no surprise that Nike tops the list as the leading sportswear brand. Established in 1964, the iconic swoosh logo is easily recognizable and synonymous with high-quality athletic gear. With an estimated brand value of $34.8 billion, Nike is a global powerhouse with a strong presence in America, Europe, and Asia.

The company caters to a wide range of sports with product lines that span basketball, running, football and golf. Nike's innovative footwear, such as the Flyknit and VaporMax, as well as their collaborative partnerships, have helped solidify their position as the undisputed leader in sportswear.

3. Adidas

Adidas, founded in 1949, is another major player in the sportswear industry. With an estimated brand value of $16.7 billion, the company is recognized for its signature three stripes on its footwear and apparel. Adidas has made significant strides in recent years, with their Ultraboost sneakers and partnership with Beyonce's Ivy Park line helping to drive sales.

Adidas has established itself as a premier brand in sporting events, collaboratively elevating its products through sponsorships across different sports. Its attire apart from performance wear is appreciated and established in mainstream fashion.

4. Under Armour

Under Armour is a relatively young company, founded in 1996, but has managed to capture the hearts and minds of athletes worldwide. Focusing on performance compression apparel, the company has enjoyed tremendous growth, and it's estimated brand value stands at $5.2 billion. Known for its creatively designed sportswear, Under Armour has partnered with sporting icons like Stephen Curry to attract younger customers.

5. Puma

Puma is a German sportswear and lifestyle brand that has been around since 1948. Over the years, the company has collaborated with various celebrities such as Rihanna, Selena Gomez, and Kylie Jenner, increasing its brand value to an estimated $7.7 billion. Puma sells a wide range of products, including sneakers, hoodies, and leggings.

6. Reebok

Reebok has been in the sportswear industry since 1958 and has become a favorite among fitness enthusiasts. The company has made significant strides in the last few years, partnering with CrossFit and releasing the Nano sneaker line. In 2020, Reebok's estimated brand value was $1.4 billion.

7. Conclusion

In conclusion, 2020 saw Nike maintain its position as the top sportswear brand with revenues of $37.4 billion. However, it's worth noting that Adidas, Under Armour, Puma, and Reebok all had steady growth in 2020, and their innovative products and creative collaborations helped them secure a significant market share. , it seems, is here to stay, and these top brands will continue to push each other, driving the industry forward.

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