how many new employees at columbia sportswear every year
Columbia : An Ever-Expanding Workforce
With over 80 years of experience, Columbia has established itself as a reputable sportswear company, known for its high-quality product offerings. But what about the people behind the brand? In this article, we delve into Columbia 's annual employee intake and explore the company's workforce expansion.
The Early Days
Columbia began as a small family-owned business in Portland, Oregon. Gert Boyle, the matriarch and former CEO of the company, worked hard to establish her brand in a competitive market. The early days of the company saw very minimal growth, but that changed as the business began to expand in the late 1960s.
The 1970s - A Time of Growth
The 1970s saw a surge in demand for Columbia 's products, which sparked the need for increased production capacity. As the company expanded, so did its workforce. During the 1970s, Columbia began hiring additional employees, with yearly intake averaging around 50 employees. This allowed the company to keep up with demand, which contributed to its continued growth.
The 1980s - Steady Increase in Annual Employee Intake
The 1980s brought a significant increase in the number of employees joining Columbia every year. The company's annual employee intake more than doubled, with an average of 120 new employees hired each year. The company's growing popularity among outdoor enthusiasts and sports enthusiasts helped boost demand for its products.
The 1990s - A New Era of Expansion
The 1990s marked a turning point for Columbia . The company began to explore international markets, and its workforce grew accordingly. In 1991, the company hired 150 new employees, a record-breaking figure at the time. Over the course of the decade, annual employee intake averaged around 200, with a peak of 230 in 1995.
The New Millennium - Increasing Diversity and Global Expansion
The new millennium brought a continued focus on diversity and inclusion within Columbia 's workforce, with diversity recruitment efforts and initiatives that support employee wellbeing. The company's global expansion continued, with a growing number of employees in international locations. In recent years, annual employee intake has ranged from 250-350, with the highest figure of 400 in 2019.
Conclusion
Over the years, Columbia has grown exponentially, with its workforce expanding alongside demand for its high-quality products. From a family-owned business to a globally recognized brand, the company's story is a testament to hard work, dedication, and innovation. With a continued focus on employee wellness and diversity, we can expect Columbia to remain a prominent player in the sportswear industry for years to come.
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