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how old is columbia sportswear

by:Tengfei     2023-07-28

How Old Is Columbia Sportswear?


Columbia Sportswear is a well-known brand in the world of outdoor clothing and gear. With a history spanning over 80 years, it is a brand that has remained committed to providing high-quality, durable, and comfortable clothing and gear for all types of outdoor activities. In this article, we will delve deeper into the history of Columbia Sportswear, exploring its humble beginnings, growth, and evolution into the global brand it is today.


Humble Beginnings of Columbia Sportswear


Columbia Sportswear was founded in 1938 by Paul Lamfrom, a German immigrant who had fled Nazi Germany to seek a better life in the USA. He was impressed by the ruggedness and durability of American outdoor gear, which he found lacking in European outdoor equipment at the time. With this inspiration, he founded Columbia Hat Company in Portland, Oregon, intending to manufacture outdoors hats that were both rugged and functional.


Growth of the Brand


In the 1960s, the company expanded its product line to include outdoor apparel, such as jackets, pants, and vests. With this expansion came a new company name: Columbia Sportswear Company. The brand began to establish itself as a trusted and reliable source of high-quality outdoor clothing and gear.


In the 1970s, Columbia Sportswear further expanded its product offerings, introducing ski wear and other winter apparel. The brand continued to grow, focusing on innovation and new technologies to improve the durability, performance, and comfort of its products.


Evolution of the Brand


In the 1990s, Columbia Sportswear expanded its reach beyond the USA, opening offices and distribution centers in Europe, Asia, and other parts of the world. By the turn of the millennium, the brand had become a global leader in outdoor clothing and gear, with a reputation for quality, innovation, and reliability.


In recent years, Columbia Sportswear has continued to focus on innovation and technology, introducing new materials, designs, and features that enhance the functionality and comfort of its products. The brand has also worked to become more sustainable, reducing its environmental impact, and promoting responsible manufacturing practices.


Conclusion


In conclusion, Columbia Sportswear has a long and impressive history that spans over 80 years. From its humble beginnings as a hat manufacturer to its position as a global leader in outdoor clothing and gear, the brand has remained dedicated to providing high-quality products that are durable, functional, and comfortable. With its focus on innovation, technology, and sustainability, Columbia Sportswear looks set to continue its growth and evolution for years to come.


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