how to get sponsored by columbia sportswear

If you are an avid adventurer, outdoor enthusiast, or athlete, getting sponsored by Columbia Sportswear can be the dream. Being sponsored means access to new gear, exposure, and a partnership with a reputable brand. However, getting sponsored is not as easy as it sounds. In this article, we will guide you through the steps of getting sponsored by Columbia Sportswear.

Who is Columbia Sportswear?

Columbia Sportswear is an American company that specializes in outdoor apparel and accessories. It was founded in 1938 and is based in Portland, Oregon. Columbia Sportswear is known for its high-quality products, innovative designs, and commitment to sustainability.

Why get sponsored by Columbia Sportswear?

Getting sponsored by Columbia Sportswear can provide you with numerous benefits, including:

- Access to new gear: Columbia Sportswear sponsors receive new gear and products, helping them stay updated with the latest technology and trends.

- Exposure: You will be featured on Columbia Sportswear's website or social media platforms, exposing your adventure, training, or sports accomplishments to a wider audience.

- Partnership: Being sponsored by Columbia Sportswear means building a relationship with a renowned brand in the outdoor industry. It can lead to more opportunities such as collaborations and endorsements.

Steps to get sponsored by Columbia Sportswear

1. Build your outdoor or sports credentials

To get sponsored, you need to have a credible background in your adventure, sport, or activity. You should have a consistent track record of performance, experience, and knowledge. Here are some tips on building your resume:

- Participate in outdoor activities, sports, or events: Get involved in adventure sports such as hiking, mountaineering, rock climbing, or water sports. Participate in competitions and races. Build your reputation as a skilled and passionate athlete or adventurer.

- Create content: Build a strong online presence by creating content showcasing your adventures, training, or achievements. Start a blog, YouTube channel, or Instagram account with high-quality photos, videos, and stories.

- Network: Attend outdoor or sports events, conferences, and expos. Meet influencers and professionals in your field. Join online communities and forums where you can connect with like-minded people.

2. Research Columbia Sportswear's sponsorship programs

Columbia Sportswear has different sponsorship programs depending on the type of sport or activity you are involved in. Do your research to understand which program best fits your profile. Here are some examples:

- OmniTen program: This program targets social media influencers who are passionate about outdoor activities such as hiking, camping, and climbing. To qualify, you need to have a strong online presence with engaging content, significant following, and high-quality visuals.

- College ambassador program: This program is aimed at college students who are active in sports such as snowboarding, skiing, or hiking. To qualify, you need to be enrolled in a college or university and have a high GPA.

- Athlete and team sponsorship: This program targets elite athletes and teams who compete in sports such as skiing, snowboarding, and trail running. To qualify, you need to have a proven track record of performance and a competitive profile.

3. Apply for sponsorship

Once you have identified the sponsorship program that fits your profile, you can apply online by submitting a sponsorship request. Make sure to follow the guidelines and requirements outlined in each program. Here are some tips on creating a winning application:

- Be specific: Clearly explain why you are a good fit for the program. Highlight your achievements, experience, and goals. Provide details on your social media presence, blog, or website.

- Showcase your personality: Columbia Sportswear is looking for passionate and authentic individuals. Show your personality and values through your content and application.

- Provide references: Provide references from current or past sponsors, coaches, or influencers who can vouch for your skills and professionalism.

4. Follow-up and stay engaged

After submitting your application, it's important to stay engaged with Columbia Sportswear. Here are some tips:

- Follow Columbia Sportswear on social media: Engage with the brand by liking, commenting, or sharing their content. This will show your interest in the brand and help you stay updated on their latest products and initiatives.

- Network with other sponsored athletes: Connect with other athletes or adventurers who are sponsored by Columbia Sportswear. Build relationships and learn from their experiences.

- Follow-up with the brand: If you don't hear back from Columbia Sportswear, don't hesitate to follow-up on your application. Show your interest and enthusiasm.

Conclusion

Getting sponsored by Columbia Sportswear requires hard work, dedication, and passion. It's essential to build your credentials, research the programs, apply strategically, and stay engaged with the brand. By following these steps, you'll increase your chances of becoming a sponsored athlete or adventurer and enjoy the benefits of a partnership with Columbia Sportswear.